ERE Expo Blog
A place for conference participants to meet, network and exchange
You knew it wasn't going to be good for
Joel when he had to elicit his own round of applause upon being announced. I'm at that ERExpo in San Diego. I just walked out of Jason Goldberg's
Jobster presentation where he brought to the stage, Joel Cheesman for what
Joel was hyping as Jobster vs. Cheezhead. (Job
The Evolution of the Workforce
It seems I make a point of talking about the millennial generation (those
emerging into the workforce now), and how there seems to be a perception
that they are less motivated than prior generations. It's probably true that
they were given broader opportunities than prior generations while growing
up. This simply means that they generally had better travel experiences,
were open to more cultures, peoples and foods, had easier means of
communicating with many people including those in other countries or
continents. What this seems to mean is that the millennials value this rich
diversity in life and intend to pursue this during their working life as
well – meaning they will value a work life balance that many of us would
consider to be very much weighted towards life than work. This is not a bad
thing. (Systematic HR)
How to Move Up The Corporate Ladder:
Think Like A Recruiter !
If you're looking for an executive level management position, you're not
alone. Every day, companies receive hundreds of cover letters and resumes
from job candidates. If you're serious about landing a great new job, you
need to find an edge over your competition. How do you do that? Think like a
recruiter!Executive level recruiters know what companies want; you should
too. Before you ask a company to hire you, you should know what recruiters
The WDC Bookshelf: The Coming
Generational Storm Every once in a while we like to share with you what we at WDC are
currently reading. We're admittedly book junkies - always on the lookout for
new and interesting insights into our favorite subject, the future of work.
So here's another of the books that we're enjoying at present. (Future
Gen Y Hates Their Jobs
To anyone who has ever had discussions with friends or family about how much
they like or dislike their work, it should come as no surprise that the
Conference Board found in a survey of 5,000 U.S. households that many
Americans dislike their work. The group that disliked their work the most?
Gen Y, with more than 60 percent indicating that they are dissatisfied with
their current jobs. That low level of satisfaction was the lowest level ever
recorded in the nearly 20-year history of the survey. (College
A Recruiting Guide for Startups
Today's entrepreneur is finding that it's harder than ever to attract top
talent. In the early days of the dot-com bubble of the 1990s, big employers
were rightfully scared of startups hiring their people away with promises of
unimagined riches, half-day ping-pong tournaments, and lavish parties. It
was like summer camp with stock options. (Lefkow
Plugging the Brain Drain, Crashing the
Gray Ceiling Warnings about the near apocalyptic "brain drain", when baby boomers
would leave the workforce en masse to travel, play golf, visit grandchildren
or consult, have been front-page news for nearly a
decade. Many forward-looking companies responded and have been putting
strategies in place to retain older, experience workers longer. The Society
for Human Resource Management reports that more than half(55%) of big U.S.
companies are "giving managers the tools to increase retention of
baby-boomers," including flexible or reduced schedules and retention
The Soggy Breakfast Battle
The Cheesman-Goldberg debate is over, and the winner is definitely the
audience. The 600+ attendees got to witness the much-hyped tête-à-tête
between Jobster CEO Jason Goldberg and prolific blogger Joel Cheesman. (EreexpoBlog)
World Class Marketing Consultant Offers Free Evaluation of Your Potential for Big Gains
In a free phone session, Ron Richards, President of ResultsLab, will hear your goals then give you a free whirlwind analysis of your site or ads.
Richards named his firm ResultsLab because he has a track record of causing big results and because he uses a continuous improvement testing methodology. Some of his most unique approaches are…
Radical truth and honesty - He builds your positioning, tag line, headlines and other grabbers by discovering a deep truth about you that resets the standard and disqualifies competitors.
But what if your advantages over competitors aren't compelling to prospects - and indeed aren't different enough as a basis for powerful positioning? In that case, Ron recommends changes in your offering, or even your infrastructure, that make a powerful positioning you develop with him become true - one that disqualifies your competitors.
As needed he develops names, tag lines, grabbers, arguments that devastate qualms, and results-multiplying calls to action. He applies these to your site, ads, and emailings.
ResultsLab's approach is different from any other agency or consultant. Read how here.
Call Ron for your free session where he'll listen closely to your goals, flag what's improvable and to what extent, and say some of the specific improvements he envisions.
Typical comments from his clients' case stories: "The highest response we've ever seen after working with lots of famous agencies and consultants," "The most successful system I've ever heard of for getting access to top executives," "A master builder in all media," "the most creative and skillful marketing consultant I've ever had the pleasure to work with, "finds the hottest arguments and grabbers," "demolished the price qualms that had eluded our sales and marketing experts for 10 years." "Beat our control by 4 fold."