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    1ST STEPS IN THE HUNT
      - An online column for the online candidate

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    Face 2 Face


    September 10, 1999

    Jobs are won or lost at the gut level, during the Interview.

    It's the face to face contact that really matters to recruiters, hiring managers, and Employers. Unfortunately, most Jobhunters put most of their effort into resumes, either online or print. It's easy to understand why - selling yourself is easier done from a distance. When you don't have to watch someone reject you, you can lull yourself into the false belief that "I'm trying as hard as I can to find a Job - I'm sending out resumes!"

    The reality is much different.

    Job Boards are not the best use of the Internet in Jobhunting. They are useful in locating Jobs, but they can only do so much in your search. Use the Net as a source of information about

  • Your field of interest,
  • Companies that are involved in that field,
  • Relevant positions with those Companies and
  • Addresses, phone numbers, email contacts of people doing your desired Job.

    Employers won't be 'wowed' by the mere fact that you found them on the web. What will impress them is your effort to gain knowledge about the Industry they are in, their relative place in that Industry, and the position itself. All this shows your desire and passion for the Job - something they can't train you to have. Everyone loves to be flattered and knowing a Company like the back of your hand gives an Employer that warm fuzzy feeling you want them to have during the Interview.

    The Employer's gut level decision making process is less rational then you might think. Once you've made it into the 'accepatable candidate pool', getting the Job is a matter of striking the right chords with the Hiring Manager. And most of them will be looking you in the eye and asking 'Can you do the Job?', all the while wondering whether they can trust your answer - or you.

    Half of your time Jobhunting should be devoted to researching (see numbered items above) and practicing your face to face Interview style. Not getting Interviewed is depressing, but even more depressing is getting rejected frequently at the Interview stage. This is where lack of research really shows.

    -Mark Poppen


    Two Tales


    September 09, 1999

    For Jobhunters, it is the best of times and the worst of times.

    On one hand, Unemployment figures from the blind bean counters at the Labor Dept have held steady at some of the lowest rates in the last thirty years. Unemployment rates in the lower half of the four to five percent range haven't been seen since the last of the baby boomers was born. New Jobs are being created in droves - some estimates show an average of almost 200,000 new Jobs being created every month.

    The newest fad on the web is talent auctions, which allows Jobseekers to sell their talents to the highest bidders. Which works fine when there is more than one bidder, but not so well when no one is bidding (or a single bidder can set an arbitrarily low value to labor). So far the workers who have successfully used any of these talent auctions are few and far between.

    So, what's wrong?

    On the downside, worker's earnings are not matching pace with even the nominal increases in inflation. On average, workers now earn less, after adjusting for inflation, than they did ten years ago. With all the talk about workers becoming free agents who can sell their labor to the highest bidder, how come the average schmoe is still taking it on the chin?

    A recent AFL-CIO poll (I'm sure They don't have any axes to grind!) shows that half of the 18 to 34 year old workers they surveyed think the Economic Engine is 'just fair', 'not so good', or 'poor'. Fifty-five percent of the respondents think that most of the new Jobs available are low paying with few (if any) benefits, and little chance for advancement. Most of these younger workers are not covered by any health plan, the survey indicates.

    The New Economy is based on turnover of credit, goods, ideas, and labor. By now you've probably realized that you won't be working for any firm for more than a few years, maybe five at tops. And Employers will be shedding workers as soon as they begin to impact the bottom line negatively. Jobhunting will become a lifelong task, so the sooner you can get comfortable selling your self as a readily marketable quick learning commodity, the better.

    -Mark Poppen


    Work Ethic


    September 08, 1999

    Employers are eager for skilled Job Candidates, just not in the categories Jobhunters are accustomed to fitting themselves into. To succeed in the Jobhunt today, you need to be very flexible in your approach to Employers. Because so many of these newly created Jobs have no history to them, few Job Candidates can be expected to have any experience in them. How many Jobseekers have two years experience as 'Lead Internet Surfer?' Not many.

    The trick is to read the Job Postings carefully and think about the Keywords Employers and Recruiters are looking for. Are any of your skills transferable to these Job Functions? HR Managers are looking for Job Candidates that are ready and willing to learn new tasks. Consider tailoring your resume (and subsequent Interview) to show that you have always been eager to try new things, and that you adapt and learn new tasks quickly.

    Employers in the Information Economy are hiring intellectual capital rather than experience, which can be a good change if you know how to present your skill set. The focus is going to be less on what you've done in the past, and more on what you're capable of doing in the future.

    The over-hyped labor shortage in the workplace today is not a shortage of bodies. Generation Y (or Next) is larger than the baby boom crowd, and high schools, tech schools, and colleges will be producing a glut of potential workers for the foreseeable future. This upcoming glut is masked by the continuing expansion in the US economy. When the bubble bursts things will change.

    The real shortage is in Jobhunters willing to work for ridiculously low wages when they can live quite comfortably off the wealth their parents and grandparents have accumulated. Even young workers who don't have a parental nest egg to rely on can do better in the underground economy than they can at minimum wage levels (minus taxes!!). Do you know many parents that are encouraging their offspring to work at fast food restaurants? A generation or two ago there might have been a moral incentive like "Work your way up the Company ladder" or "Hard work builds character".

    Well, few people believe that crap anymore. The real world has a different message for Jobhunters - get it while you can, cause everything is up for grabs and nothing is certain. Surveys show that roughly half of all Generation Y respondents expect to be millionaires by age thirty-five. "Lotto Fever" is the new work motto, and the number of companies that now offer stock options in lieu of pay highlights this change in work ethics.

    -Mark Poppen


    Office Romance


    September 07, 1999

    If I've said it once, I've said it a hundred times - Resumes suck.

    They are a poor representation of who you are, what skills and talents you bring to the Job, and rarely bring out the intangible qualities that employees emanate in the workplace, changing a collection of individuals into productive work teams. Employees and Employers alike despise resumes, the latter because of their inefficacy as a tool in finding Job candidates that will 'fit in' with the company and adequately perform the Job duties at hand.

    However, for the immediate future, they are still one of the primary means by which Employers find and screen Job candidates. You probably have yours posted with several of the Job Boards, perhaps having gone to the trouble of posting slightly different ones that emphasize your various skills. This can be a useful test to find out which of your skills are currently in demand.

    There are a number of services that are willing to assist you in reworking your resume so that it attracts, rather than repels, attention from the right group of people. Ask the Headhunter is one of my favorite sites, and Nick Corcodilos has a way of cutting the BS out of career advice that is refreshing. Another site worth a visit is Peter Newfield's Career Resumes.

    Take a look at the Resume Makeover (possible topic for an upcoming Jenny Jones episode?) that Peter did for the Marketing Manager at Headhunter.net. While I am wary of the marketing/spin/lying that seems endemic to resume rewrites, you have to play the game by the rules of the powers that be, and selling yourself by way of eye-catching resumes is part of it. Note in particular the change in fonts and emphasis in the new and improved resume.

    Peter's site has links to other databases as well, with one (resume express) that will shoot your resume off to over 3500 different sites for posting. Alas, it comes with a fee that is far more than nominal, in my opinion. Your best bet is to search around and see what advice and services are free, and determine if they are worth what you paid for them.

    Remember, more expensive is not necessarily better. Likewise, free may be too small an investment.

    -Mark Poppen

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    September 05, 1999      - Office Romance
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