Survey indicates 75 percent of students wait to search for jobs until
six months before graduation and prefer niche job sites over general job
boards and social networking sites
PHILADELPHIA--(March 3, 2010)--Beyond.com,
Inc., the world's largest network of niche career communities, today
released a survey showing that graduating college students rely heavily
on their university career centers and prefer to use niche job sites
over general job boards and social networking sites.
"It was surprising to learn that 75 percent of students are waiting to
search for jobs until six months before graduation and are relying so
heavily on their colleges to introduce them to employers"
The survey, commissioned by Beyond.com and conducted by students of the Wharton
Small Business Development Center, included participants from a
variety of schools across the United States and select European and
Asian Pacific countries. It showed that most college students use social
networking sites on a personal level, but are hesitant to leverage these
sites for career-related purposes.
The survey indicated that 98 percent of students visit Facebook
on a regular basis, but less than 35 percent of students currently
leverage this site for job search related tactics, such as becoming a
fan of a potential employer or joining industry specific groups. It was
also revealed that more than 35 percent of students are uncomfortable
using social networking sites for personal branding and networking-both
valuable tools in securing post-graduation jobs.
"It was surprising to learn that 75 percent of students are waiting to
search for jobs until six months before graduation and are relying so
heavily on their colleges to introduce them to employers," says Rich
Milgram, CEO of Beyond.com. "University career centers alone are not
enough to compete in today's competitive job market, which is why job
seekers need to be proactive by starting their job search early and
considering all opportunities to search for employment, especially those
that enable job seekers and employers to create more targeted
connections."
In addition to other methods of traditional job searching-such as
university career centers, corporate websites, and personal
networking-survey participants ranked online job boards among their top
choices to find employment. When searching for jobs online, most
students prefer niche job boards over general job boards because these
sites offer more targeted job search results and a greater variety of
relevant job opportunities.
About Beyond.com, Inc.
Beyond.com is the world's largest network of niche career communities,
providing access to thousands of top-tier industry and local web sites.
Our career search services and networking tools enable job seekers and
employers to create targeted connections across thousands of online
communities. We deliver a one-of-a-kind recruitment solution that
provides the targeted exposure of a specialized job board, reinforced by
the breadth and volume of a larger career network. Beyond.com was named
to Inc. Magazine's prestigious 'Inc. 500' list and is a Safeguard
Scientifics, Inc. (NYSE: SFE) portfolio company. http://www.Beyond.com.
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