JOHN SUMSER, E D I T O R S P O N S O R S Find out more About IBN Articles Archives 8 Corners of ECommerce Hall Of Fame8 Corners of ECommerceTypes of Links Red Herring H C I Readlist Webstyle guide The Pilot Daily Webnews I A Daily Webcatcher Professor Pete Ad Tutorial Advert World TRADEWINDS WebMaster Mag HT Marcom Dave-Net A1 Index Telecosm Submit It Suggestions? The advertising industry is on the verge of being shattered into a thousand fragments due to the knowledge explosion and the proliferation of new technologies. There are no more grand theories that hold sway over the entire industry. Michael Strangelove Advertising is one of the minor arts, so don't be intimidated by it. Try not to lose your sense of playfulness. Keep it fun. Robert Bly Reality is more complex than it seems. John Gall The System is its own best explanation. John Gall It's better to do a few things really well than than to do a lot of things badly. If you can't make the necessary commitments of time and energy to your electronic marketing efforts scale back your plan. John Sumser Suggestions? All material on this website is the property of IBN (The Internet Business Network) You may download a copy for personal use. Redistribution without permission is strictly prohibited. All material on this site is © 1995. 1996. 1997 by IBN OUR HOME |
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Click OK to receive our occasional Newsletter Another BreatherWe're taking a couple of months off. See You In November.Meanwhile, the archives (see below) are packed with 4 and 1/2 years of interesting and useful articles about online marketing. Take a look at the Archives. We've indexed all the past issues with topic pointers.
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