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Researching Your Target
December 19, 1997, 1997 ---
BigBook is a solid directory of 11 Million US Businesses. It's great for tracking down the phone number of your targets. It even includes a map that you can download as you're preparing to run to your interview.
You can stay pretty well abreast of changes in the Web marketplace by reading the articles in Webreference.com
Getting Flamed
December 18, 1997, 1997 ---
If you broadcast your resume, you will get "flamed".
According to Joe Vitale, Houston net marketing specialist and author
of the new book, "CyberWriting: How to Promote Your Product or
Service Online (without being flamed)" (AMACOM, $18.95) there are
several appropriate ways to handle flames:
1. Remember the new prime directive of cyberspace.
2. Delete the message before reading it.
3. Forget it.
4. Save them for fun.
Vitale's 180-page new paperback also offers an adapted 1903 secrets for
making money online, shows how to write cyber-sales letters and
e-news releases, and describes a new formula for writing ads online
that get results.
"CyberWriting: How to Promote Your Product or Service Online
(without being flamed)" is Vitale's seventh book. He also wrote "The
AMA Complete Guide to Small Business Advertising" for the American
Marketing Association.
"CyberWriting" is published by AMACOM, the book division of the
American Management Association, and will be available in bookstores
on September 1st. It can also be ordered online at
http://www.amazon.com.
Black Collegian
December 17, 1997
Billed as the careersite for students and professionals of color, Black Collegian offers a broad rang of tools for the hunt. The Career section includes resources like:
So Many Choices
Dec 16, 1997
Lots and lots of companies are coming to the web with their job ads. Here are some gems from the latest batch:
Peterson's
Dec 15, 1997
Peterson's is an information
services company, the leading provider
of information on US-accredited educational institutions and special
programs found around the world.
Peterson's books, software,
networking services, on-line activities (About
petersons.com), and
special admissions services are the most widely used
channels of
information dissemination about American schools,
camps, colleges,
universities, and other educational opportunities,
reaching students,
families, guidance professionals, researchers, and
other interested
people around the world.
Peterson's information covers elementary
and secondary schools, colleges and universities,
professional
degree programs, study abroad, executive management
programs,
distance learning, financial aid, internships, summer
programs, and
career information.
In addition, Peterson's provides wide-ranging
services to academic administrators in support of
admissions and
retention.
The Careers & Jobs
section of their site has employment and jobs postings, as well as articles
from a variety of publications.
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