Do Nothing Recruiting

CAREERXROADS Current Update

CAREERXROADS
The Annual Directory to the 500 Best Job, Resume and Career Management Sites on the World Wide Web
By Gerry Crispin and Mark Mehler
mmc@careerxroads.com
732-821-6652
copyright 1996, 1997, 998

Welcome to our latest Update

The 1998 Directory is out! Bigger, Badder, Better

• Watch for our HRMagazine article in December

The Power of Convenience:
Do Nothing Technology

• Junglee Corporation
• Washington Post
• Wall Street Journal
• Classifieds2000
• CareerCast
• JobEngine

Sampling the Wares
More HR Sites for Job Leads

• BenefitsLink
• HRIM Mall

The Jack-O-Lantern Strategy:
One in every window

Knock! Knock! Who is there?
PC-TO-PC INTERVIEWS

Internet Surveys
Too much time is wasted discovering the obvious

A GRAB BAG OF GOODIES

• CareerBridge
• The JobMarket
• The Job Resource
• Jobs for Programmers
• Jobspan
• Lee Hecht Harrison's Resume Reserve
• Ministry connect
• MTS Group
• Social Service.com

A Bench Mark/Letter of the Month

• Equifax

Notes regarding our CAREERXROADS' Updates:

1. To remove yourself from our Update list, send an e-mail to: mmc@careerxroads and, in both the subject and message section, type: "remove" AND . To register for our updates (assuming you didn't get this directly), send an e-mail to mmc@caeerxroads.com and type "register" in both the subject and body.

2. Site owners, recruiters and job seekers have permission to copy and distribute or post this update in full or part with the following restrictions. a) We request that you not resell this information. We are shipping it out free and would look askance on someone using the info to make a direct profit. b). We would appreciate your providing proper credits regarding CAREERXROADS including our names, URL, e-mail and phone shown at the beginning and end of each cXr Update.

3. Links to cXr are much appreciated but we provide no reciprocal agreements with any site. Mark and I want to maintain a level of objectivity free from perceived conflict of interest regarding our opinions. Mark and I both have successful day jobs: Mark as a consultant to companies requiring high volume staffing advice and myself as VP of Shaker Advertising, a national recruitment advertising firm. Our opinions therefore have only the bias of our experience as HR professionals.

4. Monthly updates will be posted at our site http://www.careerxroads.com before the end of each month and e-mailed to all who register prior to posting.

5. CAREERXROADS is pronounced Career (Cross) Roads

October 31, 1997
FOR IMMEDIATE RELEASE

Kendall Park, NJ--October 31, 1997-- MMC Group announced today that it was shipping its 1998 third edition of CAREERXROADS to its distributors. The annual directory contains 500 ALL NEW reviews.....

The Announcement in full and order information is appended at the end of this update.

Mark and I included a dozen articles in the 1998 directory written by a wide range of web experts, academicians, consultants and hard working practitioners who we felt have something important to say. The following titles were included:

• "What the Future Holds"
• "Tips for the Recruiter's 'TOOLKIT'"
• "Outside the Box: Technical Guru Wanted"
• "Choose The Best Sites To Connect With Candidates: Roll The Dice Once Around The Monopoly Board"
• "Establishing Your Presence: Build a Site and Drive Candidates to You"
• "If You're fishing for a Job, Use a Net!: How to Use Chat Rooms, Newsgroups and Listservs to Expand Your Network"
• "Resume Roulette"
• "Preparing Your Resume for E-Mail"
• "Your Next Career Move: Push on Doors Marked Pull"
• "Tools for the Job Seeker's 'KITBAG'"

Note: Don't forget to look for our article "Navigating the Recruiting Revolution" in December's HRMagazine.

October 31, 1997
FOR IMMEDIATE RELEASE

NEW Annual Directory Shows How Job Seekers and Recruiters Can Connect On the Internet. CAREERXROADS provides answers about seeking jobs and people online with expert guidance, opinion and information.

For press review copies, contact Mark Mehler at 732-821-6652 or mmc@careerxroads.com

CAREERXROADS
The 1998 Directory to the 500 Best Job, Resume and Career Management Sites on the World Wide Web
Published by MMC Group ($22.95)
ISBN 0-9652239-4-9

Kendall Park, NJ--October 15, 1997-- MMC Group announced today that it was shipping its 1998 third edition of CAREERXROADS to its distributors. The annual directory contains 500 all new reviews of the best the net can offer in job sites, resume databases and career management information. The authors have also collected and edited more than a dozen short articles from some of the nation's most knowledgeable staffing and career experts on the tools and techniques recruiters and job seekers need for success in their respective quests.

The authors, Gerry Crispin & Mark Mehler, share their years of experience in human resources and their passion for online staffing. They show where millions of jobs and resumes can be found among the tens of thousands of places where talented job seekers and Internet-savvy recruiters are connecting. The authors claim that the World Wide Web is becoming a "career cross roads" with more and more corporations and candidates seeking out each other online. Each review in the reference work includes extensive notes and contact information to help employers get in touch with the sites directly. More than a dozen, cross-reference lists help recruiters and job seekers alike target sites with a college hiring emphasis, find the places where programmers, chefs, truck drivers, actors etc, like to hang out or, just get to the places that will list jobs for a fee and for free.

CAREERXROADS is breaking new ground by incorporating a way to stay up-to-date as some jobsites disappear and others take off. Visitors to http://www.careerxroads.com can register for free updates to the directory- even if they haven't purchased it. The updates are sent at least 6 times a year via e-mail. The authors post their bimonthly updates at their website and they also take the time to answer employment questions from individual job seekers and recruiters.

Just as a restaurant guide helps you consider cost, ambiance and style of food when choosing where to go to eat, CAREERXROADS makes sense for discovering career, job and resume guidance for the best places to go where talent and opportunity connect on the Internet.

CAREERXROADS by Gerry Crispin & Mark Mehler can be purchased through most local book stores (ISBN 0-9652239-4-9), and, at more than a dozen online bookstores including: Barnes & Noble Online, Amazon book store, the IEEE's book store (www.ieee.org), and the Society for Human Resource Management's book store (www.shrm.org) or,

CAREERXROADS can be ordered direct through the publishers website
www.careerxroads.com
$22.95 plus 6% sales tax (NJ only) and $5.00 shipping or, send check and return address to: MMC Group, P.O. Box 253, Kendall Park, NJ 08824. Call 732-821-6652. e-mail: mmc@careerxroads.com

ALERT! Sites to Watch
DON'T UNDERESTIMATE THE POWER OF CONVENIENCE

Imagine that your company has hundreds of openings to distribute to sites on the Internet. Do you invest in the labor to post them one by one ? Do you pay a third party to post them for you for a fee? Do you invest in a technology like Netstart's Teambuilder or use your Resumix, Restrac or other optical scanning database management system to have your openings automatically forwarded to a partner's sites?

-Now, there is a new approach- "Do Nothing"

The above comment is our minimalist description of what's happening with services provided by the Wall Street Journal (www.wsj.com), Washington Post (www.washingtonpost.com) and recently Classifieds 2000 (www.classifieds2000.com) using technology developed by Junglee Corporation. Bottom line, the Washington Post (or WSJ or Classifieds 2000) will automatically copy ALL the jobs from your company site's jobs pages and reformat them to the Washington Post database. There it is- Do Nothing. Your openings on your site are, for want of a better word "cloned" each week on another site that has the traffic you may want. And yes, these sites will link interested parties back to you.

The developers of this technology twist, Junglee Corporation, are based in Sunnyvale, Calif. Junglee claims its JobCanopy product suite streamlines the recruitment effort by making it quick and easy for employers to get job listings onto various sites. Their Virtual Database (VDB) technology, as they call it, automatically aggregate job posting data from the Internet, corporate intranets, and legacy data sources and delivers the data into highly targeted and structured content databases- i.e. the Washington Post.

Junglee (www.junglee.com) is located at 1250 Oakmead Parkway, Suite 310, Sunnyvale, Calif. 94086. Phone: 408/522-9494. Fax: 408/522-9470.

-Our Take on this Development:

The logic of any newspapers who use this technology to compete with (instead of enhancing) their print products totally escapes us but companies using the Washington Post and/or the Wall Street Journal should seriously consider discussing this with their agencies or, directly with the newspapers. For a flat annual fee, $15-20k you "do nothing" and let these publications "refresh" all of your jobs on their databases every week from the ones you've posted to your site. Do your own ROI, but we believe you should easily pay for the service in the savings you'll have in reduced lineage- probably within 3-6 months.

The Wall Street Journal will assist you even further because it already restricts all the classified ads printed in its Journal from being seen by anyone but subscribers. Therefore, this new service is the only database visible to the job seeking visitors to the WSJ site.

-The Beginning of a Trend Starts Here-

Similar technology has been introduced by CareerCast, an IT focused site which has been developing agreements with companies who...do nothing. For approximately a $4000 annual fee, CareerCast automatically takes IT jobs from your company job pages (each week) and reposts them at the CareerCast site. What Mark and I like about CareerCast is they have a background in recruiting, the ability to push matching opportunities to job seekers via e-mail and partners in print who are sending IT candidates and prospects their way.

Suggestion: If you have a favorite site where you prefer posting your positions, start talking to them whether their service will ever reach the "Do Nothing" stage.

-And While We're on the Subject of Convenience... take a look at JobEngine

JOB ENGINE
http://www.jobengine.com
This just announced site is the brainstorm of the folks at I-Search and partner /publisher Ziff-Davis. If you have the time, put on your job seeker hat and pretend you are looking for an IT position. You will be amazed at the speed and sophistication with which you can add your resume to this database. The power and convenience of this model can be found nowhere else. We'll do a full report on JOB ENGINE in the next Update.

Sampling the Wares
HR Job Sites

Mark and I are compiling a special section on HR Job sites from the directory and updates and plan to post it at our web site by the end of the year. There are the obvious sites like shrm.org, trainingnet etc. that every hr pro should know about. Here are a couple more that have become active this year with job postings in the profession:

The Jack-O-Lantern Strategy:
One in every window

The announcements this Fall from TMP have become weekly occurrences trumpeting their new partnerships between The Monster Board, their flagship online job and resume database, and AOL, Excite, Microsoft and Yahoo. TMP also owns OCC's management group, MedSearch and Be the Boss. Will most opportunities eventually wind their way to a site whose engine is Monster Board? We think not. In fact the flurry of announcements by both TMP, CareerHub rival CareerMosaic owned by Hodes, are a frenzied realization that the day of the huge generalist site may be nearing an end.

Knock! Knock! Who is there?
PC-TO-PC INTERVIEWS.

In our last Update during the Summer, we described the PC-to-PC network put together by National Career Search (NCS), the owners of CAREER MAGAZINE (http://www.careermag.com, Page 71) and their partners called SEARCHLINC. Their concept allows companies to conduct interviews real time and with almost perfect clarity (24 frames, black and white) without the technical hassles or logistical nightmares by installing turnkey systems. addition, NCS will handle the logistics of arranging to find the nearest site where your long distance applicants can go to connect. This September, we watched while Dell Computer recruiters interviewed nearly two dozen candidates in New York City while safely ensconced in their offices in Dallas, Texas. The interviews were actually held in the midst of an IT trade show at the Javits Center. It looked to us like the booth was getting more action than the nearby job fair. If you haven't seriously looked at this technology and thought it through, you need to do so now.

Internet Surveys
Too much time is wasted discovering the obvious.

Note the Press Release below:

Date: 97-09-11
11:09:03 EDT AOL News
Austin Knight Survey Confirms Internet Has Become Vital College Recruitment Tool

BOSTON, Sept. 11 /PRNewswire/ -- Austin Knight Inc. announced today that according to a recent survey of college and university admissions officers, 99 percent of colleges have or are in the process of building a website, while 60 percent of the admissions officers already consider the Internet to be a major recruitment tool for prospective students -- a quantum leap considering most of the schools surveyed have had their websites for two years or less.

Our take on this is that Austin Knight's well intentioned survey, like several that other vendors have sponsored this year are simply telling us what we already know. We need more practitioner oriented studies done on growing Internet useage. We want to see sponsors stepping forward who are willing to have some serious survey research conducted by national professional associations regarding Internet staffing use. We would like to see someone support NACE (National Association f Colleges and Employers) to survey their member schools and corporations about the frequency, quality and quantity of Internet usage related to getting a first job. We feel a serious effort by SHRM or their professional emphasis group EMA (Employment Management Association)would also have significant value.

To that end CAREERXROADS will continue to ask professional groups who have us speak to donate our honorarium to the SHRM Foundaton for work related studies.

A GRAB BAG OF GOODIES

Black Voices
http://www.blackvoices.com
Cathy Taylor
Cathy@aol.com
407-418-5911
Major 12 month sponsorship packages start at $100,000 and include unlimited job posting; advertising banners throughout our site; live chats featuring representatives from your companies; major positioning in our careers newsletter; signage at Black Voices community events; anchor positioning on a major section of our careers area; and more.

Rates for corporate banners are available at approximately $50/per thousand and costs for posting 1 job for a month are a reasonable $12. Online Chat is available for $500/30 minutes to create additional visibility for your company through moderated online discussions about career opportunities.

CareerBridge
http://www.careerbridge.com
Peter Kuske
peterk@careerbridge.com
A site with sophisticated search software which is a hit with the Canadian High Tech community. Many Americans are gravitating north for jobs in Canada.

The JobMarket
http://www.thejobmarket.com
Marc Hatton
305-663-3563
305-663-4979 fax
info@thejobmarket.com
The site offers job seekers information on over 11 million companies - provided by Dun & Bradstreet. The site also features online classified ads, an online resume builder, an updated calendar of job fairs as well as an advice forum with information ranging from career counseling to relocating to salary issues.

Through an agreement with Lexis-Nexis, visitors can read hundreds of relevant articles on job-seeking and employment related issues. Job seekers can also take advantage of the Resume and Correspondence Library that allows the user to download resume and cover letter templates and merge them with the corporate contact information found in the online database.

Employers can post unlimited classified ads ($50 each) and have unlimited access to the resume database. (This is just beginning and costs are not established) Participating companies can also link from their ads directly to corporate profiles on their own web site, giving applicants an inside look at the company itself.

The Job Resource
http://solimar1.stanford.edu
Stanford University
State CA
The Job Resource is provided by students of Stanford University. This totally free site provides resumes from students from across a wide range of universities and colleges. All are coded for confidentiality and recruiters must e-mail information about their openings and await the students reply. (Sure will give headhunters a fit as site only wants jobs from companies). Hundreds of jobs posted and search engine gives easy access. Well designed and the price is right.

Jobs for Programmers
http:// www.prgjobs.com
Owner JFP Resources
1085 South 124th Street Brookfield, WI 53005
info@ifpresources.com
414-782-0072
Job for Programmers focuses on IT candidates. Recruiters can have a 30 day free test drive to check out the service and see if it fits their needs. "Note Pad" concept with brief description of positions, company or name of recruiting agency and relocation information make this an easy site to navigate. Site claims 3,500 resumes in their database. Resumes can be seen but contact information is coded. Site will e-mail new resumes to recruiters. Well planned design and, depending on the price, a site to watch.

Lee Hecht Harrison's Resume Reserve
http://www.careerlhh.com
Carole Driscoll, Technology Assistant
Lee Hecht Harrison
Phone: (503)221-4507
FAX: (503)221-7166
e-mail infolhh@ix.netcom.com
LHH provides companies with provide a confidential password for access to their database. This enables employers to search and receive complete resumes for individuals who match specific criteria. In the event that the database does not provide individuals that match your specific criteria, lhh invites employers to contact Gayle via e-mail at wcllhh@ix.netcom.com or the nearest Lee Hecht Harrison Office -- http://www.careerlhh.com/ab_us.html.

Ministry Connect
Bernadette Dougherty 908-889-6425 fax 7867
http://www.ministry.connect.org
Ministry Resource Center
1600 Resource Center
1600 Martine Avenue
Scotch Plains, NJ 07076
Ministry Connection was founded as a collaborative venture by the Ministry Resource Center for Women Religious. This group incorporates 14 congregations of Catholic Sisters and provides career services for people interested in the ministry. Site provides jobs in administration, education, health care, parish/pastoral/spiritual as well as social service and volunteer groups. Fee to post jobs is $4 and resumes are $25. They will also provide pro bono services. Jobs are posted by groups and by state.

MTS Group
http://www.mtsboston.com
Dave Crowley
MTS-Group 235 Bear Hill Road Waltham, MA 02154
617-890-9880
fax 4888 Job
MTS specializes in providing IT resumes to their clients. Recruiters pay $8,000 to post jobs while advising the site their criterion for resumes they wish to review. Internal "resume miners" go through the database to provide candidates on a weekly basis. Site claims 18,000 technical resumes and over 200 corporations as clients. Jobs are posted with some direct contact information but best if you send your resume to MTS. Search engine for jobs was difficult to operate on our visits. Site also has locations in SF, Carolina's and Washington DC. We like the weekly resume updates and that they do the searching for you. Price will be an issue to some.

Social Service.com
http://socialservice.com
Administrative Technology Services
PO Box 7089 Kansas City, MO 64113
joblink@socialservice.com
Socialservice.com provides links to social service jobs across the US. Links will take you to current openings in social agencies and on-line classifieds from local newspapers. Did not provide links to all sites but many are represented. Site will also e-mail new links to you as they register.

BENCHMARKING IDEAS
Letter of the month

I work for Equifax Insurance Services in the technical recruiting department and we use an employment site with a twist. The site is called America's Online Help Wanted (http://www.ohw.com). All the jobs listed are in the computer industry and the job seekers have to choose which city they are interested in before they see the jobs for that city. The job seekers are asked to register in that city, with their contact info and skills. Then they can proceed to the jobs, which are separated by category, Programming, database, network, etc.

The site is not a resume warehouse, I have used a bunch of the resume warehouses and you end up contacting mostly people who have already found a new job, anyway, each day Online Help Wanted emails us the registration info on each person who has visited the particular city site.

I always get people who are in the job market now and who want to work in my city. It's pretty cool.

Check it out,
Stan
Equifax

A FINAL NOTE

That's all for now. If you've already gotten hold of the new 1998 Directory, we hope you like it and, we certainly appreciated all the feedback we received from our 1996 and 1997 editions. The full announcement is below along with contact information for press and direct order.

Regards,
Gerry and Mark

CAREERXROADS
The 1997 Directory to Job, Resume and Career Management Sites on the World Wide Web
By Gerry Crispin and Mark Mehler
can be ordered through most online bookstores, local bookstores or directly.
ISBN 0-9652239-5-7
732-821-6652 Fax: 732-821-1343
mmc@careerxroads.com
http://www.careerxroads.com
"Where Talent & Opportunity Connect on the Internet"