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- Read Today's Bugler.
- Download: Integrated Employment Branding Presentation
- Download: Roses in the Thornbush: How Marketing Can Leverage the Value of Recruiting and How Recruiting Can Leverage the Value of Marketing
Another New Entrant(October 18, 1996):Keep your eyes on the USJob.network an Atlanta based startup. Positioning itself as a nationwide network of regional high-tech Job & Resume Banks, USJob.network uses a somewhat slow set of database servers to deliver job listings and resumes sorted by Geography. With an opening suite of 250 corporate clients, the service gets a solid jump start in the crowded marketplace. The service appears to have its roots in an older version called High-Tech Job Bank. The folks at USJob.network are wrestling with a serious problem online. Even though the Web is global, most job candidates sort by geography first. Unfortunately, the result on USJob.network is a somewhat confusing array of options and instructions. They have solid positioning and the right idea. At this point, however, they are best seen as an example of bad interface design.
As they are in the early phases of development, we fully expect the interface to mature rapidly. Confusion aside, they're on to something.
Resume Databases
(October 17, 1996):The beginnings of our research into Resume Databases are beginning to gel (already!). If you're looking for candidates, try our archived Resume Databases. We've tried, in this incarnation, to limit the contents to standalone sources. There are more than 60! Ultimately, the package will include ratings and details for all of the sources we can find. If you'd like yours included, please drop us a note.
Tidbits
(October 16, 1996): Little notes from the frontlines:
- The Network Observer deserves a slice of your attention. The online news service routinely watches the "political" side of the Net's growth. It comes complete with a standard issue California perspective and covers effective use of the net in a variety of settings.
- We're watching the growth of intra-industry nets like Automotive Network Exchange (ANX) and wondering when they'll start emerging in the Recruiting Industry.
- Heard on the street: A major first generation recruiting enterprise, with lots of regional sales muscle, has rescinded it's contracts with its sales reps. Meanwhile, everyone else is trying to build a regional sales force. Hmmmmm... stay tuned.
- Executive Search Firms (see the new Kenzer site) still treat the Web as a pure advertising medium. We wonder if they've really thought about their audiences and markets.
- We're pulling together a review of on-line Resume databases. If you'd like yours included, please drop us a note.
Watch Your Calls
(October 15, 1996): Thanks to Len Duffy for alerting us to the latest scam floating around the Net. (We interviewed Len during the last week in September). The scam works like this: You get a piece of email that includes a return phone number in the 809 area code. You call the number. You get a huge bill. For more details, we've included the note from Len describing the scam in our archives. Recruiters are particularly vulnerable to this particular scheme.
Watching The Newspapers
(October 14, 1996): One of the many unturned stones in the Electronic Recruiting Marketplace is the ultimate role of newspapers. Anyone who has looked hard at the cost of regionalizing a national job service knows that "cost-of-sales" escalates very rapidly when you move into niche geographic markets. So, though the newspapers are floundering terribly, they have the most to lose in the market and are unlikely to be counted out withou a major struggle.
Dom's Domain ("Media Sites and Strategies on the Internet") is an interesting source of running commentary on the evolution of the web-paper market. Even though it hardly seems likely, there is a solid chance that the newspapers will expand right into the domains of third party recruiters. Certainly, anyone running the equivalent of an employment classified section needs to keep their eyes on the incumbents. Take a look at Dom's Domain, bookmark it and read it every month or so.
Recruiters' Internet
Survival Guide
(AUGUST 01, 1996): It's here and we're proud. Staffing Industry Resources has published the Recruiter's Internet Survival Guide by our editor, John Sumser.
Order your copy today.
interbiznet is now offering single topic reports for the Industry. The first offerings are:The 21st Century Advertising Agency
Recruitment Branding Part I
Recruitment Branding Part II - The MechanicsEmail Colleen Gildea for your copy in PDF Format.
View Table of Contents at http://www.interbiznet.com/briefs/.
Order Today. Only $24.95.
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