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| Home | ERN | Bugler | The Blogs | Blogroll | Advertise | Archives |Careers | Delivers Job Postings Directly to Search Engines

Local job board makes it easy for employers to optimize their job listings for better search results, promoting improved response from target candidates.

San Francisco Bay Area based job board has developed an innovative way for employers to adapt to the ever-changing job search environment. More and more job seekers are utilizing search engines as part of their arsenal, and as multiple studies have shown, organic search results are often preferred and trusted over paid results.

In response to these challenges, the site ( has introduced new functionality that enables employers to improve where their jobs appear in organic search results, allowing them to customize their job postings with specific keywords and key phrases, and then programmatically optimizing the job postings using SEO best practices.

"As job hunters are turning to search engines to find their dream job, and employers are placing even greater focus on targeted candidate demographics, optimizing the job opportunities on our site is a win-win solution for both sides," explained Marketing Director Skye Callan. "Our marketing and development teams strive to stay abreast of the latest trends in how job seekers look for jobs, and we have a lot of great things planned for to make employers' and job seekers' lives easier."

" will continue to be an important destination for local job seekers, but we wanted to help employers reach the job seekers that have decentralized their job hunt," shared Callan. "With our optimization, a prospective candidate can search for 'engineering jobs Palo Alto' and immediately see a job posting they can apply for directly, without having to do a second search." The site is also currently undergoing development for a new look and feel, with plans to launch later this year. For additional information on the news that is the subject of this release or further details about BAJobs' services, please contact Skye Callan at: 408-454-2231 or visit

Established in 1997, has become a staple for both Bay Area employers and job

Colleen Gildea

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