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Quote of the Day

"A lot of people quit looking for work as soon as they find a job."

- Zig Ziglar

Back to the Basics, Part 4

(June 22, 2009)
Throughout our Back to the Basics leadership series, we've learned the importance of utilizing HR software that focuses on Customer Service, Configurability, and Speed/Security. This week we will take a look at an element that ties all other components together: Ease of Use. This essential may sound a bit general, but it's something that too many vendors often sacrifice when showing off their software's bells & whistles.

When a vendor makes the statement that their software is easy to use, how can you be sure? While this is an easy claim to make, it's often difficult to prove. However, there are several options to aid you in your search: First off, take a look around the company's website and read the customer feedback. Are the case studies specifically mentioning how easy the software is to use? Is there mention of scalability and configurability resulting in a high ROI? How about overall flexibility? Does the website offer customer references that they can put you in contact with? A good HR vendor will have nothing to hide when it comes to feedback from their clients. In addition to site testimonials, take a look at the awards section. Is the platform being recognized for software satisfaction or other ease-of-use awards? While this research may seem a bit unscientific, never underestimate the power of a company's track record.

Now that you've read the client testimonials and researched some awards, what's next? Look for a demo of the product. This is the most efficient way to determine whether or not the product is easy to use and suitable for your company's needs. One key and familiar component that usually denotes ease of use is the platform's interface. A good vendor will keep the interface consistent as well as mirror Outlook, excel or other frequently used programs in order to keep things as easy as possible for users in a direct way. The demo should also touch upon the scalability, configurability and overall flexibility of the platform. These essentials ultimately determine not only the ease of use of the platform, but how well the platform will work with your company.

Case Study Great West Life & Annuity
Great-West faced a number of recruiting challenges, including discontinuity in the recruiting process, a poor candidate experience, and a legacy system that was technically sound, but not user-friendly. Great-West turned to a new Applicant Tracking technology to help with its recruiting efforts; identifying system flexibility, ease-of-use and reporting capabilities as three key factors in system selection. Impressed with the inherent scalability of their new platform, Great-West's HR team implemented the solution and has realized a significant ROI along the way. Using a platform that focused on ease of use, Great-West kicked off a total recruitment makeover, resulting in an overall Cost-per-Hire decrease of 71%. Across its 1,700 filled positions, savings added up to an impressive $6.6 million, having a huge impact on Great-West's bottom line. Great-West recruiters, empowered with their new flexible platform, also increased external hires by 82%, adding considerable bench strength to the organization and greatly reducing the need to farm positions out to agencies. Users say that an easy to use platform has made the team more efficient and more strategic; no longer burdened with difficult to use software, recruiters are focused on getting the best of the best for Great-West Life & Annuity.

About iCIMS:
iCIMS, the third-largest provider of Software-as-a-Service (SaaS) talent acquisition solutions along with Taleo (NASDAQ: TLEO) and Kenexa (NASDAQ: KNXA), is an Inc. 500 honoree focused on solving corporate business issues through the implementation of easy-to-use web-based software solutions. iCIMS' Talent Platform, the industry's premier Talent Platform, enables organizations to manage their entire talent lifecycle from applicant tracking through onboarding and beyond through a single web-based application. With more than 700 clients worldwide, iCIMS is one of the largest and fastest-growing talent management system providers in the space. With the belief that a product is only as strong as the service behind it, iCIMS is committed to our ongoing pursuit of 100% customer satisfaction. This dedication to customer support and satisfaction has helped iCIMS maintain a near-perfect 97% client retention rate since 2003. Our dedicated Customer Support teams lead the industry, receiving a perfect 4.0 out of 4.0 in a recent independent study, as well as a 9.5 out of 10 on our latest customer satisfaction survey. From hosting and migration services to Best Practices and consulting engagements, iCIMS provides the value-added support that many competing solution providers simply cannot offer. To learn more about how iCIMS can help your organization, visit or view a free online demo of the iCIMS Talent Platform at

Back to Basis, The Series
Part I
Part II
Part III
Part IV

Colleen Gildea

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