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iCIMS

The Recruitment Genome Project

(February 12, 2008) Invitation for Participation
Arbita, a provider of recruitment marketing technology, media and services, announced the launch of the Recruitment Genome Project. The project is a long-term research effort to map the building blocks of successful recruiting initiatives.

Arbita encourages everyone in the recruiting industry to participate in the project if they play some role in the approval, planning or execution of the recruitment marketing strategy for their company. Participation requires the completion of a 15-minute online survey. Survey participants will earn free access to the analyst briefs, research reports, webinars and other material published by Arbita about the project.

The Recruitment Genome Project will gather data about many recruitment marketing strategies, such as:
  • Employment Branding
  • Recruitment Marketing Analytics
  • Search Marketing and Social Media Recruiting
  • Interactive Recruitment Marketing Campaigns
  • Job Board Effectiveness
  • Media Management
  • Sourcer and Recruiter Development
  • Professional Industry Resources
Colleen Gildea
colleen@interbiznet.com

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