What Job Hunters Should Know About Online Recruitment Videos

Some companies are hoping a new generation of recruiting videos can help job seekers picture themselves working for them.

While recruiting videos aren't new, they've migrated to the Web where they can reach a larger audience of job hunters through company Web sites, job boards and video-hosting sites such as YouTube.com. These videos show what it's like to work in a specific position at a company and are typically aimed at entry- and mid-level professionals.

Quick Tips for Viewing Recruitment Videos

1. Look for clues about an employer's work environment and culture.
2. Critique the quality. A well-made video suggests the company is serious about recruiting.
3. Be skeptical of videos that are too promotional.
4. Consider what isn't being shown.

EA Video

Google Employment Video

Hitachi True Stories

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