(November 08, 2007)
- The Success Factors Roadshow (the
presentation that a company gives prior to an IPO) is up on
Click on View Roadshows by keyword search and enter the word
success. Click on the next link and watch the briefing.
Successfactors is a content based Software As Service business that
includes a bunch of modules that loosely fit the Talent Management
function. It's essentially a coaching system in a box. Underneath
the jargon is a pretty good explanation about how cashflow works in
a SaaS business.
Why Google launched OpenSocial
Today's announcement from Facebook is the reason why Google
announced OpenSocial last week. They must have gotten a leak from
one of the companies that stood with Facebook, so they knew what was
coming. They weren't scared of Facebook's technology, because they
didn't respond with technology. They were scared because Facebook
has a better advertising story than Google does. They are getting
ready to offer some very premium web real estate that (pay attention
now) Google can't compete with. And advertising is Google's bread
and butter, advertising is to Google as operating systems are to
Microsoft. They can't let somebody appear to be better than they are
in advertising. Yet that's what Facebook is, better than Google in
Just Say No To Forced Brothel Visits
Brands are fragile things, like snowmen in spring. That's what Julie
learned with Wal-Mart, a case study we concluded back in
August. And now it seems Steve Biegel, former creative director
for Dentsu America, is about to learn the same thing.
Twitter's business model:
Dan Farber: "It's
not hard to imagine a contextual ad showing up every time you
Twitter something. Twitter 'I am drinking beer with friends' and a
Budweiser ad shows up. Now imagine the Twitter revolt."
Let the Good Times Roll A
friend asked the other day why I haven't been blogging much and the
simple answer is that we've just been too busy growing here. Last
week we signed our 104th client,
Quality Bicycle Products in Minneapolis, and we've been busy as
all get-up with implementations from a scorching Q3, including a
number of clients switching to us from name-brand competitors. Rapid
growth can be painful at the best of times, but it's the kind of
pain that makes you stronger.
Why I delete comments First
a caveat. You don't have to agree with me, this is my opinion, and
my blog, and that's what blogs are for, they're places where, if you
happen to have an opinion, you can put it. This is the mode of
a blogger with comments. Defensive. Yuck!!
John Sumser © 2007
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