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Tender Bites

(November 08, 2007)
  • The Success Factors Roadshow (the presentation that a company gives prior to an IPO) is up on RetailRoadshow.com. Click on View Roadshows by keyword search and enter the word success. Click on the next link and watch the briefing. Successfactors is a content based Software As Service business that includes a bunch of modules that loosely fit the Talent Management function. It's essentially a coaching system in a box. Underneath the jargon is a pretty good explanation about how cashflow works in a SaaS business.
  • Why Google launched OpenSocial Today's announcement from Facebook is the reason why Google announced OpenSocial last week. They must have gotten a leak from one of the companies that stood with Facebook, so they knew what was coming. They weren't scared of Facebook's technology, because they didn't respond with technology. They were scared because Facebook has a better advertising story than Google does. They are getting ready to offer some very premium web real estate that (pay attention now) Google can't compete with. And advertising is Google's bread and butter, advertising is to Google as operating systems are to Microsoft. They can't let somebody appear to be better than they are in advertising. Yet that's what Facebook is, better than Google in advertising.
  • Just Say No To Forced Brothel Visits Brands are fragile things, like snowmen in spring. That's what Julie Roehm learned with Wal-Mart, a case study we concluded back in August. And now it seems Steve Biegel, former creative director for Dentsu America, is about to learn the same thing.
  • Twitter's business model: Dan Farber: "It's not hard to imagine a contextual ad showing up every time you Twitter something. Twitter 'I am drinking beer with friends' and a Budweiser ad shows up. Now imagine the Twitter revolt."
  • Let the Good Times Roll A friend asked the other day why I haven't been blogging much and the simple answer is that we've just been too busy growing here. Last week we signed our 104th client, Quality Bicycle Products in Minneapolis, and we've been busy as all get-up with implementations from a scorching Q3, including a number of clients switching to us from name-brand competitors. Rapid growth can be painful at the best of times, but it's the kind of pain that makes you stronger.
  • Why I delete comments First a caveat. You don't have to agree with me, this is my opinion, and my blog, and that's what blogs are for, they're places where, if you happen to have an opinion, you can put it.  This is the mode of a blogger with comments. Defensive. Yuck!!

compiled by  John Sumser © 2007 Two Color Hat, Inc. San Rafael, CA

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