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Read Today's Bugler Read current Blogging News: BERT Download Authoria's complimentary white paper - Staffing Strategies: Can You Find, Recruit, and Retain the Talent You Need? Kennedy Presentation: Adventures In Search Video. Presentation from John Sumser, Recruiting Is A Conversation is available for download. NEW: Presentation from John and Bridget Sumser, Rethinking The Workforce is available for download. Ten Principles for Recruiting An Integenerational Workforce from John Sumser. Standout Jobs (June 28, 2007) Montreal based Standout Jobs, Inc., recently received CDN$1.5-million of seed and angel financing from Canadian venture fund Garage Technology Ventures Canada and Brudder Ventures.. According to Ben Yoskovitz and Fred Ngo, the co-founders, Standout Jobs will use social media tools, including video, social networking, blogging and widgets to aid companies in their recruiting processes. The firm, which is slated to launch in the Fall of 2007, is following the model set by itzbig. A blog, a name, some details and a lot of prelaunch buzz.
Naming and brand development are serious challenges in the online employment industry. In the process of researching Standout Jobs, I repeatedly looked for Standup Jobs. With 50,000 job boards competing for attention, there will be a good deal of work involved in building traffic to satisfy the needs of Standout customers. (Standup Jobs is the best evidence yet that niche boards are in the ascendant. Who could have imagined a job board for comedians even as recently as five years ago. Expect to see StandingRoomOnlyJobs (for theatre workers), StandDownJobs (for military personnel in the post Iraq era), StandingwaterJobs (for plumbers and sewage technicians), DeerStandJobs for Hunting guides) Interestingly, StandoutJobs proposes to solve the Employment Branding problem:
You just couldn't agree more with their basic premises:
These are exactly the next fronts in online employment. A look at their blog shows some inklings of where they are headed. They are worth keeping your eye on.
John Sumser © TwoColorHat. All Rights Reserved.
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