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The Electronic Recruiting News is a Free Daily Newsletter For Recruiters, HR Managers, Advertising Agencies and Clasified Advertising Operations Read Today's Bugler       Read current Blogging News: BERT

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Web Worker Daily

(April 25, 2007) It's been a long time since I recommended a blog. For the most part, few are consistently useful enough to merit routine attention. Fighting through the navel gazing that passes for transparency and into the act of real content creation is too much work for most bloggers.

Web Worker Daily is a real exception. Part of the GigaOm conspiracy, the blog is focused on emerging trends in the workplace, from a techie perspective:

There's a culture clash inside office buildings where workers from the busyness economy sit in cubicles next to workers from the burst economy — web workers. Yes, that's right: even if you work as a corporate employee in an office building, you may still be a web worker, using the Web for radical and unconventional productivity. If you are, your coworkers who don't get how the Web changes work may think you're a malingerer, given your incessant online connecting and surfing combined with your lack of attention to the old rules of work. (Emphasis added)

The busyness economy works on face time, incremental improvement, strategic long-term planning, return on investment, and hierarchical control. The burst economy, enabled by the Web, works on innovation, flat knowledge networks, and discontinuous productivity:

We need the busy AND the burst economy. The busy economy gives us our groceries, our electrical power, and our newspapers every morning. However, many companies will find themselves at risk of not benefiting from the hyperproductivity of the burst economy because to the busy, it looks like an excuse for slacking off rather than blasting off.

With gems like 5 Reasons to Use a Paper To Do List, the blog routinely shows that its audience is not trend watchers. The team behind Web Worker Daily focuses on making the trends intelligible to the people being impacted by them. It's social criticism of a sorts...the kind of anthropology that helps a reader navigate the terrain they're in.

While RSS and community without purpose filtration systems will feed you a flow of material that you don't want, there are many useful media sources that try to give you what you need. Having that level of service is what distinguishes a useful tool from a river of noise.

I'd recommend taking s long look at Web Worker Daily. You just might want to read it on a regular basis,

john at johnsumser.com . - . Permalink . - . Today's Bugler. - .Send To a Friend


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