---

| ERN | Bugler | The Blogs | Blogroll | Advertise | Archives |

---

Read Today's Bugler       Read current Blogging News: BERT

Download Authoria's complimentary white paper
- Staffing Strategies: Can You Find, Recruit, and Retain the Talent You Need?

Kennedy Presentation: Adventures In Search Video.

Presentation from John Sumser, Recruiting Is A Conversation is available for download.

Communal Mayhem (SOAB)

(April 20, 2007) Have you noticed what's going on over at Recruiting.com? It looks like most neighborhoods do after the gang has taken over and destroyed property values. It happened quickly. Civility and well kept homes have been replaced with venom, snakes and flying bullets.

We got Snakes On A Blog (SOAB).

Even the most tireless defender of the old neighborhood has been rendered ineffective. People who try to monitor the conversation and ask reasonable questions are ignored or taunted.

My business conversations are beginning to include "John, do you think you can keep the muck at recruiting.com from spilling over into our relationship?" I am reasonably sure that this wild west time period will be short lived. I ask my friends and clients to bear with me.

Here are some tidbits from my mailbox:

• I'm afraid where once I would refer people who are new to recruiting blogs to recruiting.com first, I now find I refer them anywhere but. That is a great shame.
   
• I am really disgusted with the whole blogging bull s*** going on out there and need to decide where I see that fitting in our world (if at all). The attacks on your role at recruiting.com have been interesting. Lots of poison pens and little real value, substance, relevant experience. I hate the self promotion, poor attempts at humor, mean "spiritedness", and flakiness that is the recruiting blogoshpere.

Sensible people are discouraged from contributing to the conversation by the shark-tank atmosphere. No learning or exchange of substance can take place in this environment. And, it seems to feed upon itself.

My view is that this is an extremely exaggerated version of what happens anytime there is a leadership transition. It is very roughly comparable to the time between the election of a new president and the inauguration. That lame duck period is fraught with scandal and odd behavior. In other words, it's pretty normal to get caught up in the chaos.

What always happens when there is an announced intent to change the status quo is resistance to the change. With little to go on but hints, speculation and insecurity, petty politics rises to an intense level. Rumors are taken as fact and acted on. Evidence is created and disappears. Egos swell and shrink.

Jason Davis is a lovable guy. It's fair to say that I am less so. Jason and I are complementary, like yin and yang.

Jason is running Recruiting.com until sometime in early May. During the first half of May, I will be traveling heavily,  continuing to check in and will start to post about then. I imagine that it will start to look like I'm there towards the middle to the end of the month. The lame duck period ends in mid-May but there will certainly be a period of transition following that.

It is worth noticing that the Recruiting Animal and Amitai Givertz have both tried to maintain a sense of decorum. They evaluate, interpret and refuse to take sides. Their goal seems to be to maintain an environment that is good for business.

I hope to underline their efforts. Right now, Recruiting.com, which was once a place that encouraged the spread of recruiting blogs, is now a place that highlights their flaws. What should be a showcase for market conversations is held hostage by the most repetitive loud voices.

john at johnsumser.com . - . Permalink . - . Today's Bugler. - . Send To a Friend

Find a smarter way to hire. Download our complimentary white paper
- Staffing Strategies: Can You Find, Recruit, and Retain the Talent You Need?

World Class Marketing Consultant Offers
Free Evaluation of Your Potential for Big Gains

In a free phone session, Ron Richards, President of ResultsLab, will hear your goals then give you a free whirlwind analysis of your site or ads.

Richards named his firm ResultsLab because he has a track record of causing big results and because he uses a continuous improvement testing methodology. Some of his most unique approaches are…

Radical truth and honesty - He builds your positioning, tag line, headlines and other grabbers by discovering a deep truth about you that resets the standard and disqualifies competitors.

But what if your advantages over competitors aren't compelling to prospects - and indeed aren't different enough as a basis for powerful positioning? In that case, Ron recommends changes in your offering, or even your infrastructure, that make a powerful positioning you develop with him become true - one that disqualifies your competitors.

As needed he develops names, tag lines, grabbers, arguments that devastate qualms, and results-multiplying calls to action. He applies these to your site, ads, and emailings.

ResultsLab's approach is different from any other agency or consultant. Read how here.

Call Ron for your free session where he'll listen closely to your goals, flag what's improvable and to what extent, and say some of the specific improvements he envisions.

He's at 415-563-5300, or RonR@ResultsLab.com.

Typical comments from his clients' case stories:
"The highest response we've ever seen after working with lots of famous agencies and consultants,"
"The most successful system I've ever heard of for getting access to top executives,"
"A master builder in all media,"
"the most creative and skillful marketing consultant I've ever had the pleasure to work with,
"finds the hottest arguments and grabbers,"
"demolished the price qualms that had eluded our sales and marketing experts for 10 years."
"Beat our control by 4 fold."

---

| ERN | Bugler | The Blogs | Advertise | Trends | Archives |

---

Contacting Us:
Copyright © 2012 interbiznet. All Rights Reserved.
Mill Valley, CA 94941
415.377.2255
Send comments to colleen@interbiznet.com
To receive this Newsletter in Email each weekday, please use the form on the linked page.