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Top 10 in 2006 (V6)
(December 22, 2006)
We hope you're enjoying the views of our
guests as they summarize the important trends and events of 2006. We're headed
off for the winter holidays and wish you the best. We'll be back on Tuesday.
Thanks for making us a part of your day.
Today, Tim Driver, CEO of
RetirementJobs.com, offers his 10 in
2006. Tim, as many of you know, founded RetirementJobs after long, successful
stints at Salary.com, AOL and CNN. He did the research first, believed the data
he found and went ahead and started the company: a job site for people who are
leaving the workforce.
We were among the early skeptics. It is clear
today, however, that Tim's move was visionary. The VCs are lining up and the
company has real sales momentum. Tim is this year's most successful entrepreneur
in our industry. Here's his list:
Employers "Got" the Efficiency of
Niche Job Sites
Now employers understand, too. If you're a corporate recruiter making
30 hires, do you wade through 10,000 resumes from a general site or
select from among 100 collected from a targeted site. With more
sophisticated tracking and another year of experience under their belts,
employers changed their behavior more this year than ever
before, looking farther afield for quality niche sites. The news here
is that employers learned for themselves something many in the
recruiting industry have been saying, and seeking to prove, for a long
Importance of Employment Ad Agencies Grew
Forget about disintermediation. With employers demanding a "flight
to quality" as well as a larger portfolio of job boards, the stock
of employment ad agencies grew in 2006. If an employer needs to look
farther afield, who better than the agencies to research the best
options out there, and identify new, compelling entrants worthy of a
try. Agencies also save their clients time, a precious commodity these
Was Spun Off
Independence day had agency employees dancing in the aisles. The
number #1 sales objection ("how can you be objective if you're owned
by the number #1 job board?") was removed.
Employers Reacted to Aging Workforce Issues
Employers stepped up efforts to make their workplaces age friendly, and
spent record sums to attract workers over age 50. They allocated funds
to researching their exposure and developed relationships with career
sites dedicated to this demographic.
The Government Got Out of the Job Board Business
The government decided to shut operations of its job board, America's
Referral Recruiting Businesses Developed Traction
Jobster and H3.com took the lead in creating web solutions for this
India to Indiana
Faced with a backlash from customers, U.S. companies repatriated large
swaths of jobs it had outsourced to countries such as India. Most
notable among these was customer service jobs.
Newspaper Companies' Online Units Became Strategic
Talk about a reversal. Now, industry bigs are upselling their offline
properties, not the other way around. Why? No surprise, that's where
the growth is. Now, the online division heads are driving the bus.
Once again, the management team known for its ability to execute,
executed. Winning is usually about doing what you say you're going to
do, and then some. Quite a bit of "and then some" emanating out of
Chicago these days. CB became #1 in U.S. revenues among job boards.
With a sense of optimism returned to
the industry after a few years, many of the industry's old guards are
back. Rested and brimming with energy, these individuals are
passionate, experienced and they're creating Recruiting 2.0.
The series so far:
2006 in Review
John Sumser © TwoColorHat. All Rights Reserved.
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