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CareerBuilder Underground

(July 28, 2006) The bulk of the Web 2.0 operations (SimplyHired, Indeed) were once seen as Monster killers. Now, things are getting clearer. They are overlays on the existing process, designed to appeal to subsets of the user base by making things easier. A great example is the new Resume interface at Simply Hired. A job hunter can simultaneously post a resume on a number of sites. Nothing new about that but as a part of a suite of products, you can start to see the shape of SH's target demographic.

It's just like the Seattle Underground. Or the hidden cities beneath Rome. We're starting to wonder of those big job boards are going to stay buried underneath these new interfaces.

Things are really getting active over at CareerBuilder.


A look at CareerBuilder's jobs on their site gives you a quick view of their current development plans. Among the 93 opportunities, we found the following:

Director of Human Capital Consulting Division will be responsible for leading efforts to aggressively market and build Careerbuilder.com's new Human Capital Consulting Practice. We are seeking a candidate with thorough and extensive knowledge of Human Capital Consulting, HR strategy, and new business development. (CareerBuilder)

Recently, they launched a press release declaring victory. You'd have to guess that they don't yet see that number one is a mindset, not an award. You don't get to declare yourself the biggest because you won a lap in the marathon.

CareerBuilder.com, the nation's largest online job site with more than 1.5 million jobs and over 23 million unique visitors, is at the center of a major turn in the history of online recruitment. After leading the industry in job postings and traffic for more than two years, CareerBuilder.com has passed its largest competitor in U.S. revenue. This means CareerBuilder.com now commands the leadership position in all major categories of online recruitment in the U.S., delivering on its promise to take top ranking domestically before full expansion overseas. (Yahoo)

Meanwhile, the heat between CareerBuilder and Monster had a short downside:

Monster Worldwide Inc., which posted better-than-expected results before the bell Wednesday, nevertheless saw stock prices drop. Shares of the New York-based company fell $1.79, or 4.7 percent, to $36.55 on the Nasdaq. Competition between Monster Worldwide's online job site, Monster.com, and CareerBuilder.com, a job site jointly owned by several media companies, may be fueling the sell-off. Chicago-based CareerBuilder.com said it generated $172 million in revenue in North America during the quarter. Monster said its North America Careers division generated $162.8 million. The revelation came a day after Philadelphia's two major daily newspapers said they would start working with Monster, not CareerBuilder, to post classifieds. (Money Central)

Prices bounced back a bit on Thursday.

Increasingly, the job aggregators are being suggested as preferred job hunt destinations. It looks like that will be a battle for specific demographic targets. One focuses on speed, the other quality. It looks like job aggregators will pretty quickly emerge in the various niches and neighborhoods around the planet. There will be a place for the parlour trick of aggregation. There will also be a big place for operations that decide to add quality to both sides of the relationship. That's where Jobster seems to be heading.

As CareerBuilder goes global and opens its HR Consulting wing, lots of smaller, more nimble players are going to be jabbing to see if they are paying attention. It's a dramatic gamble to declare global aspirations, new product lines and market momentum while the investor infrastructure is shaky. It is starting to look like the beginnings of an independent of its early ownership operation.

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John Sumser © TwoColorHat. All Rights Reserved.
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