In the beginning it was easy. In 1993, a website was a collection of text and images contained on a web server. It's purpose was, more or less, to keep up with the Joneses new website. It may have listed the jobs available at a company. It might have just included an email address for resume submittals.

Over time, we began to understand the utility of the employment website. Meanwhile, it has become the place that everyone goes before they contact the HR Department about a job.

Today, an employment website serves multiple functions:

1. Lobby: It is the first place that a potential employee actually encounters the company. It is the source of lasting first impressions.
2. Gateway: It is a filter that encourages some candidates while frustrating and discouraging others. Usually, it works backwards.
3. Data Source: It is the place from which most data enters the applicant tracking system. It is the source of the quality problems in the "Talent Pool Database."
4. Opportunity: It is the best place to catch the people you want. Unfortunately, simple practices that could make this happen rarely materialize.

We've said, over the years, that the most important site on the web is yours. We still think this is the case.

John Sumser

 

Focused Candidates Visit Focused Job Boards. Find your focus below and discover a new channel of fresh talent!
Accounting / Finance	jobsinthemoney.com
Accounting / Finance	CareerBank.com
Call Center	CallCenterJobs.com
Construction	ConstructionJobs.com
Drivers / Trucking	JobsInTrucks.com
Employee Benefits	BenefitsLink.com
Executive	RiteSite.com
Executive	NETSHARE.com
General	JobKite.com
Health / Medical	HealthJobsUSA.com
Health / Medical	NurseTown.com
Hispanic / Bilingual	LatPro.com
Insurance	GreatInsuranceJobs.com
Logistics	JobsInLogistics.com
Manufacturing	JobsInMFG.com
Retail	AllRetailJobs.com
Tax Specialists	TaxTalent.com
Telecom / Wireless	TelecomCareers.net
Transitioning Military	TAOnline.com
For more Specialty Boards, visit: The Employer's Corner on TopUSAJobs.com marketing@TopUSAJobs.com

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Materials written by John Sumser © TwoColorHat. All Rights Reserved.

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