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ATS Market Basics XI

(February 19, 2004) - To quickly wrap up the Enterprise segment, we've prepared the following table. It lists all of the companies that offer ATS services at the Enterprise account level. The table includes a reference to Customer Types (see yesterday's column), the niche that appears to be the company's target and a quick look at major strengths.

It's clear that the magic of the market is helping sort the players into obvious categories. There is an alignment between vendor cultures and the customers they serve. There is an obvious cluster around Type II and Type III companies simply because they constitute the bulk (60%) of the Enterprise market.

 

Enterprise Level ATS Companies

Company Customer Type* Major Niche Strengths
Alexus II --* Customer Support
BrassRing II, III Recruitment Outsourcing Financial Backing
Deploy II, III --! Marketing, Customer Relations
HodesIQ II, III --* Sourcing, Cross Platform Integration
Hire.com I, II Transformational Strategic Alignment
HireDesk II Staffing Recruiting as Sales
HRSmart II, III Medium Sized Firms Open Source, Customer Relations
Kenexa III Healthcare, Retail Recruiting Roots, Liability
Oracle IV Firms w/ Strong IT Liability Deferral
Peopleclick III Tech Liability Management
Peoplesoft IV Firms w/ Strong IT Liability Deferral
Recruitmax III, IV Price Liability Deferral
Recruitsoft II, III --! Marketing, Depth
Resumix III Government Planned Systems
SAP IV Firms w/ Strong IT Liability Deferral
WebHire III --! Continuity
Workstream II, III --* Biz Model, Reliability, Breadth
Virtual Edge II, III --* Breadth

* For a Discussion of Customer Types see ATS Market Basics X
--* No observable Niche Focus, usually serves broad range of customer sizes
--! No observable Niche Focus, Enterprise sized accounts exclusively

John Sumser

Previous Articles on the ATS Market Basics Series:
     ATS Market Basics
     ATS Market Basics II
     ATS Market Basics III
     ATS Market Basics IV
     ATS Market Basics V
     ATS Market Basics VI
     ATS Market Basics VII
     ATS Market Basics VIII
     ATS Market Basics IX
     ATS Market Basics X
     ATS Market Basics XI
     ATS Market Basics XII
     ATS Market Basics XIII


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