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Consolidation (October 27, 2000) The web flattens and disintermediates. It encourages serial communications between peers. It resists top down governance. It grows too fast (and slips into too many cracks) to administer. It flickers and then burns. People want to be free; information just follows them. Technology is a funny word to use to describe the work people are doing in our industry. While the real work looks like Database Administration and design, the mysterious implications of the word 'technology' keep us from seeing the simple things that are getting done. If asked, we'd suggest that the word 'technology' be limited to real invention, not clever ways of using existing tools. The reason that our industry continues to grow is that there is no real technology underlying the business. It boils down to a service that automatically underlines important classified ads in an electronic newspaper. As delicious as that may be, it's automatic highlighting and nothing more. The investment required to start a business in this space is small; bootstrapping is possible; capital is often a 'nice to have'. Coupled with the historical reality that no single entity has owned more than a 4% market share, the easy to duplicate technology in our business means that Electronic Recruiting businesses will continue to proliferate. Consolidation (even though some large ventures are failing) is not close at hand. Rather than forecasting the emergence of one or several large dominators, we expect the continuing fragmentation of the market. It's only the web doing what it does best. We are simultaneously blessed and damned by the free market infrastructure in our business.
- John Sumser © TwoColorHat. All Rights Reserved.
Richard Johnson, CEO of , says "Our technology is the best in the space." So why haven't they turned a profit yet?
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Their online materials say:
About JS Internet Co., Ltd.
JS Internet Co., Ltd. is one of the pioneers in doing e-business in Thailand, founded to provide a full array of business related to Internet services with the purpose of being part of easing and supporting international trades. As a strategic business unit of Jong Stit Co., Ltd., which is globally accepted as one of the biggest companies in the textile industry in Asia, apart from the solid support in financial side and high-technology equipment, we are fortified by the cohesive, functional teamwork of experts from various industries in order to effectively assist each of our customers' businesses.
Our Mission
JobAA.com mission is to make the powerful tools to helps job seekers find the best jobs and the employers find the most appropriate candidates in the easiest way possible. We have design the most powerful career tools on the Web to help you take the next step in your career. You can simply possess the personal career account that we provide with a host of features and applications, which are aimed at assisting you in both your career expansion and business development.
JobAA.com's Teamwork
JobAA.com's key success factor is our persistent, devoted, and energetic staff from functional fields in question, resulting in the effective teamwork. To join in our team, candidates are to be qualified determined requirements. The following divisions are seemly integrated to form JobAA.com.
Interestingly, the company seems to have a reasonable pile of jobs, employers paying for service and resumes.
Hoodathunkit.
No wonder job hunters and customers are confused.
- John Sumser © TwoColorHat. All Rights Reserved.
On October 2nd, register.com and Virtual Internet plc announced their
joint bid to form a new registry (to be named RegistryPro) to create
a new TLD (top level domain), exclusive to professionals. If .pro is
accepted by ICANN, (Internet Corporation for Assigned Names and
Numbers) specific sub domains will be set up to allow professionals
to register YourName Here.law.pro or
YourName Here.med.pro, for example.
"By creating .pro, RegistryPro can potentially revolutionize the
domain name system, allowing for global adaptability and scalability,
while fulfilling a genuine need among web users. The end result is
a way for professionals to identify themselves on the Internet while
fostering consumer confidence not previously possible with .com, .net,
and .org."
Though these names are not yet available, we'll keep you updated on
our progress! To read the press release, click
http://investor.register.com/ireye/ir_site.zhtml?ticker=rcom&script=
410&layout=1&item_id=120428
Although this particular venture is headed for the shoals from the point of conception, it should serve as fair warning. The player who really takes Recruiting to the next level may well not come from the ranks of the industry.
After all, none of the last industry's players have made it this far, right?
- John Sumser © TwoColorHat. All Rights Reserved.
Skillmercial(sm), Jobmercial(sm) and Orgmercial(sm). Really. We're betting that if you get a Jobmercial(sm) delivered with Skillmercial(sm), you'll have an Orgmercial(sm). This is the savvy market-penetrating scheme currently promoted by KForce. Apparently, their good fortune at renaming the prior, old school staffing business went to their head.
Kforce's clever reinvention of the video dating service moved online reminds us somehow of Erkel, the 1990's child sitcom star. Ever smarter than he needed to be, Erkel happily paraded his naivete and optimism. Although the results were surprisingly positive, there was a time when being called an Erkel was a serious insult.
- John Sumser © TwoColorHat. All Rights Reserved.
But, you'd think that someone would invent a distinctly different name. We've gotten notes from earnest marketing people wondering why the market can't tell their offering (usually a named derivative of job, career, hire or recruit) from the rest of the pack.
Here's our quick gathering of additional losing names:
Already In Play:
- John Sumser © TwoColorHat. All Rights Reserved. Home | ERN | Bugler | The Blogs | Blogroll | Advertise | Archives | Careers All material on this site is © 1995 - 2010
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