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April 8, 2009 |
Quote of the Day
"If you're attacking your market from multiple positions and your competition isn't, you have all the advantage and it will show up in your incre2sed success and income."
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Jay Abraham
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4 Factors Preventing A Targeted Video Breakthrough
As we all know, recruiting is marketing, so it makes sense to see what the gurus in the marketing world are learning. Today's article is by Alan Chapell, President, Chapell & Associates.
Article Highlights:
Premium advertisers remain hesitant to buy around User Generated Content (UGC)
Targeting requires scale, something that is just coming into play with video ad networks
Using other effective targeting would require buyers to flip their funnel
(read more)
In The News
Adicio Inc., the leading provider of interactive classified advertising software solutions for media companies, today announced that it has signed a content syndication agreement with High Gear Media and its network of owned-and-operated websites targeting car-buying audiences. (read more)
eFinancialCareers, the UK-based global financial careers website, is pleased to announce its selection as the exclusive jobs provider for Reuters new Careers Centres on the Reuters.com network of consumer websites in the UK, Germany, Italy, France, the Middle East and Africa.(read more)
HireRight, a leader in on-demand employment background and drug screening, has announced a strategic alliance agreement with HRsmart, a leading provider of talent management software, employee performance management, applicant tracking, and human resource software solutions. The new HireRight Pre-integrated Solution for HRsmart will allow business users to manage their background and drug screening programs through the HRsmart Applicant Tracking System (ATS). (read more)
Jeitosa Group International , one of the world's fastest growing companies specializing in human capital management (HCM) systems, announced a new service designed to help companies rapidly identify the best suite of applications to assemble a total HCM solution.
(read more)
eploy's online recruitment software has been selected by leading IT services and outsourcing provider, Agilisys.
HRmarketer partners with ZoomRank, a web-based service that monitors search engine rankings; to launch "SEO Center" - a service that will help suppliers track rankings and optimize visibility campaigns.
ntent changes on their search engine rankings. (read more)
In Depth
10 Hot Skills for 2009
Whether we are in a down economy, seeing jobs go offshore, or witnessing jobs being cut altogether, there are certain IT skills that will never go out of style. With spending on cost-saving technologies such as virtualization rising, and the maintenance of networking and enterprise Microsoft software keeping IT professionals constantly in demand, here's our top 10 hot skills that will take us from a down economy and beyond.
1. Virtualization
2. Web 2.0
3. Networking/Windows Administration
4. ITIL (Information Technology Infrastructure Library)
5. IT Architect/Project Management
6. IT Security
7. Wireless
8. Telecommunications
9. Programming Languages (C, C++, C#)
10. Business Skills
(read complete article by Linda Leung at GlobalKnowledge.com)
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The Bugler publishes recruiting industry news, featuring a Calendar of Events each Friday. Please send your company news to Polly Tasker for inclusion in The Bugler. More indepth news stories can be found in the Electronic Recruiting News.
Organizations to Support
Kuwesa HIV Widows Project in Kenya (Kuwesa Jackets and details for ordering your jacket.)
The Inspired Art Project March Event in San Francisco a huge success.
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