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Today's
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interbiznet presents the Bugler
| March 21, 2000 |
Get Smart
A retrospective tribute to last month's "denial of service attacks" on major websites. Agent John Sumser espouses the need to protect Ecommerce while Agent 99 embraces the individualistic nature at the heart of the Internet. Hijinx follow.
Go Figure
Career Central Corporation is changing its name to Cruel World, to reflect the start of extensive innovations the company reports it is bringing to Internet recruiting. According to CEO Jeffrey Hyman, the old name inferred the company was a job board, whereas Cruel World acknowledges the trying career experiences many people have in common. If the new advertising campaign and logo (a porcupine with a briefcase) urges the workforce to "Work Happily Ever After," how does one do that in a cruel world? And, who would want to hire a prickly employee, anyway.
Bugler Reveille
BrainBuzz.com is denying use of its eCruitment services to headhunters, staffing agencies, and third-party recruiters in hopes of attracting its IT career network solution to (its newly expanded-to) Atlanta market.
Virginia's Fairfax County Economic Development Authority kicked off a new advertising campaign aimed at promoting the county as a technology hub with an enviable quality of life. In the fourth quarter of 1999, 18 Fairfax County companies received $222.3 million in venture capital funding, 5 made Fortune's Best 100 list, and 949 new jobs were added during October and November 1999.
Snelling Personnel Services begins a new ad campaign targeted to attract highly desirable Generation X 18- to 34-year-old workers. Blanchard Schaefer Advertising created and produced the campaign.
Look Who's In the Recruiting Business
Staples.com has enhanced its Staples.com Business Solutions Center to provide a comprehensive online resource for small business. New features and tools include payroll, temporary staffing, and recruiting services.
Venture capital firm Sequoia Capital is providing a new, dedicated resource for staffing the leadership of the start-up companies it funds. April King was named to the newly created position of director of people.
New Combinations
Snowball.com will now offer JobDirect.com as its premiere job-destination site across the four major networks, including PowerStudents.com, InsideGuide.com, ChickClick.com, and IGN.com.
Satyam Infoway, an Indian internet and e-commerce company, has acquired equity in PrizedJobs, a portal promoted by Headhunters, one of India's top executive search companies.
Customers of DevX, an online technical source for IT development professionals, will have access to Guru.com's pool of freelance talent on a co-branded site.
Keeping Up with Changing Rules
The rules of the recruiting game are changing and companies are faced with the challenge of how to stop new hires from leaving before they actually arrive?
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INTERNET REACHING PASSIVE JOB SEEKERS
The Internet is the primary source of highly skilled employees. The best candidates don't even bother with resumes. Less than 25% of top performers have a resume ready. Most are "passive job seekers." A senior executive from ilogos.com writes, "Find a way to communicate with them and you'll reap gold." A California based company, recruitsoft.com advocates a solution to find the golden passive job seeker. Candidates are encouraged to participate in a confidential and skill-based questionnaire. Upon completion the candidate submits his skills for analysis. No one wastes the candidates' time and the process is 100% confidential. recruitsoft.com is comprised of specialists in the field of human resources management and web based business solutions. To find out more click to:
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